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Bachelor's Degree in Fitness & Sport Management

If you’re interested in the business of helping others improve and maintain their health and fitness, or if you enjoy sports, you may want to compare fitness degrees and consider a Bachelor of Science degree with a major in fitness and sport management.

At Cumberlands, fitness majors study with caring, experienced faculty members who can help tailor sport management programs of study to students’ specific interests. As you build a strong academic foundation, you will learn a variety of skills necessary to help individuals live healthier lives, including the use of technology and communication skills.

Upon successful completion of a program with a fitness and sport management major, you will be eligible to take a national certification examination from organizations such as the American College of Sports Medicine (ACSM), the American Council on Exercise (ACE), the National Council on Strength and Fitness (NCSF), or the National Strength and Conditioning Association (NSCA).

What can I do with a Sport Management degree?

At the University of the Cumberlands, our interdisciplinary Kentucky sport management programs emphasizes a liberal arts approach to education and career preparation. Our fitness degrees seek to prepare students for career opportunities in areas such as:

  • Health and Wellness
  • Corporate Fitness
  • Sports and Athletic Administration
  • Community Recreation
  • Personal Training
  • Sports Marketing and Promotion
  • Health Club Management
  • Community Program Directors-YMCA, Boys and Girls Clubs
  • Sports Information Director
  • College Intramural Director
  • Sport Facilities Management
  • Hospital-Based Fitness Centers
  • Fitness Manager
  • Fitness Program Coordinator
  • Fitness Equipment Sales

*** Certification or additional education is needed for some careers

Whether you choose to teach, continue in graduate school sport management programs, or begin your career in the multibillion-dollar fitness and sports industry, you can be confident you will be prepared. Fill out the form on this page and find out what UC can do for you!


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Phone:  606.539.4240
Toll-Free:  877.713.8767
Fax:  606.539.4303

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6178 College Station Drive
Williamsburg, KY 40769

Career Path

A University of the Cumberlands degree prepares you for the rigors of the professional world.  Click the button to learn more about the exciting career opportunities you can pursue with this program.